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Optimizely CMP & Zappi
About Optimizely CMP
Welcome is the world’s leading marketing orchestration platform, purpose-built for marketers helping them with all aspects of planning, launching, and collaborating company-wide on global campaigns.
About Zappi
Zappi is the ad and innovation testing platform built by brands for brands. Test more, learn more, and make better decisions about the ads and innovation you take to market.
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Learn how Welcome's marketing calendar gives teams a single source-of-truth to visualize global marketing activity.
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