Use Optimizely CMP with Segment
Integration PlatformCustomer Data Platforms
Optimizely CMP & Segment
About Optimizely CMP
Welcome is the world’s leading marketing orchestration platform, purpose-built for marketers helping them with all aspects of planning, launching, and collaborating company-wide on global campaigns.
About Segment
Segment’s Customer Data Infrastructure (CDI) is the technical foundation for customer-first businesses and provides data integration (Connections), data governance (Protocols), audience management (Personas).
We’ve helped teams just like yours
Learn how Welcome's marketing calendar gives teams a single source-of-truth to visualize global marketing activity.
Get started free