Use Optimizely CMP with Microsoft BizTalk

Welcome is the world’s leading marketing orchestration platform, purpose-built for marketers helping them with all aspects of planning, launching, and collaborating company-wide on global campaigns.

Microsoft BizTalk gives companies the ability to automate business processes through the use of "adapters". Adapters are custom tailored to communicate with different software systems used in an enterprise, and now Zapier can be a powerful adapter!